*1. Solving customer problems*
Answer questions, fix issues with products/services, handle complaints, and follow up until the customer is actually satisfied.
*2. Providing product/service information*
Explain features, pricing, policies, and guide customers on how to use the product or access support.
*3. Maintaining customer records + feedback*
Log interactions, track orders, update accounts, and pass customer feedback to the company so issues get fixed long-term.