1. Manage and maintain the company’s social media accounts.
2. Create, schedule and publish engaging content, including posts, videos and stories.
3. Develop and implement social media marketing strategies to increase brand awareness.
4. Respond to comments, messages and customer enquiries professionally.
5. Promote the company’s products, services and events across social media platforms.
6. Monitor social media trends and identify opportunities for content creation.
7. Track and analyse social media performance, engagement and audience growth.
8. Collaborate with the marketing team to develop promotional campaigns.
9. Maintain a consistent brand image, tone and identity across all platforms.
10. Prepare regular reports on social media activities and performance.