Lightning to USB cable, used to charge and sync iPhones, iPads and iPods.
The box shows the cable going from the phone to a USB wall adapter.
Multilingual packaging (English, French, German, Italian, Spanish, Japanese), with a CE mark.
No brand name or specs on the box (length, power rating).
Heads-up: "Lightning" is misspelled as "Ligntnning" on the box, so don't market it as an original Apple cable.