Juventus and adidas have unveiled the 2025–26 home kit, presenting a new variation of the club’s signature black and white stripes.
The pattern varies in width and placement, introducing a dynamic reinterpretation influenced by Italian design. Pink is used for the adidas logo, the Juventus crest, and the shoulder stripes, acknowledging the club’s heritage.
The kit also sees the return of the TEAMGEIST-style collar, referencing designs worn during the 2006 World Cup. The overall look combines tradition with a renewed visual identity that reflects Juventus’ long-standing motto: “We Are Youth. Since 1897.”
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