• Copywriting E-book By Ray Edwards

Copywriting E-book By Ray Edwards

Posted Oct 4
Darkuman, Greater Accra, Ghana
Brand New
Age Level
The Book in Three Sentences
“There is virtually no other skill that can make you as much money as copywriting.”
“You must distil your ‘big idea,’ or Copy Thesis, down to a single, clear sentence.”
“The more accurately you can describe your reader’s problem in terms they relate to, the more they instinctively feel that you must have an answer to that problem.”
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