Logo creation & design is a form of communication between your business and your audience. Businesses use their logo in every stage of the marketing funnel to inform, delight, and eventually persuade to purchase (or take the desired action). You may craft a flyer design to inform your audience about an upcoming workshop, design an email series to up-sell a service to current customers or create a sales page for a new product release.
Logo creation & design is important for any business wanting to make a positive, lasting impression. The first time a visitor interacts with your brand in any capacity will set the tone for the rest of your business relationship. The first business graphic a prospect encounters may be a business card, a sales page on your website, an online ad, a flyer, your latest social media post, or even your product packaging