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Greater Accra, Airport Residential Area, 28/10
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Social Media Manager Needed

+1
4
Job Type
Full-Time
Responsibilities
‎Here is a comprehensive breakdown of the core responsibilities of a Social Media Manager we are looking for ‎Strategy & Planning ‎ ‎• Develop social media strategies that align with overarching business goals. ‎• Build and maintain a content calendar to ensure regular, consistent posting schedules. ‎• Perform competitor analysis to monitor industry benchmarks and keep the brand competitive. ‎• Establish Key Performance Indicators (KPIs) to define what success looks like for each campaign. ‎Content Creation & Curation ‎ ‎• Produce original content, including writing engaging copy, taking photos, and designing basic graphics using tools like Canva. ‎• Film and edit short-form videos for platforms like TikTok, Instagram Reels, and YouTube Shorts. ‎• Maintain a consistent brand voice and aesthetic style across all social channels. ‎• Repurpose marketing assets into platform-specific content ‎ ‎
Requirements & Skills
Community Management & Engagement ‎ ‎• Monitor and respond to comments, direct messages, and brand mentions daily. ‎• Act as the digital customer service voice of the company by resolving customer queries online. ‎• Foster online communities to increase customer loyalty and drive active audience engagement. ‎ ‎Analytics & Reporting ‎ ‎• Track performance metrics such as reach, engagement rate, click-through rate, and follower growth. ‎• Generate monthly data reports to show stakeholders the explicit return on investment (ROI). ‎• Adjust content strategies dynamically based on data insights and what the audience responds to best. ‎ ‎Trend & Paid Ad Management (Often Optional/Hybrid) ‎ ‎• Stay up-to-date with algorithm updates, emerging tools, and viral internet trends. ‎• Set up and optimize paid social campaigns (e.g., Meta Ads, LinkedIn Ads Manager)
Minimum Qualification Requirements
University degree, masters, PhD and anyone who is serious and ready to walk
Minimum Experience
less than 1 year
Am looking for someone who is responsible, ready to work long hours and pay attention to details and competence at work.
GH₵ 2,000 - 3,000
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