This book is a roadmap of how Amazon grew into the company it is today. If you want to model anything Amazon does, read this book and start implementing the 14 principles.
Each principle introduced is very well thought out and backed up by what Bezos says in the shareholder letters and also by examples. I’ve been an Amazon customer since it’s early days and it was fun to read all the stories of the successes and failures. I remember when Amazon tried to compete with eBay... that did not work but it turned out to be the basis of another platform that is working very well today and I didn’t know that until I read the book!
It’s also great that each chapter ends with a set of questions that allow deeper thought and prompts action around that principle. Some of them are simple... like the way Bezos encourages disagreement but commitment